The Atlantic Will Follow Paid iPad Edition With New ‘Atlantic Premium’

Staci D. Kramer on The Atlantic for iPad: In coming weeks, the magazine publisher plans to convert single-issue app sales to an iPad digital newsstand app—and to launch Atlantic Premium, a daily bundle of everything the magazine produces online for a monthly access fee. I like the idea of more publishers creating monthly subscriptions for […]

Staci D. Kramer on The Atlantic for iPad:

In coming weeks, the magazine publisher plans to convert single-issue app sales to an iPad digital newsstand app—and to launch Atlantic Premium, a daily bundle of everything the magazine produces online for a monthly access fee.

I like the idea of more publishers creating monthly subscriptions for their magazine apps, but I worry that they think $4.99/mo is acceptable. You can subscribe to a paper magazine for $15-20 a year, sure there is ads but hey that is not a bad price. iPad magazines however cost $2.99-4.99 an issue and you still get ads, which is just absurd.

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