Nate Silver analyzing the traffic at HuffPo:

Their median blog post, by our estimate, gets only about 550 page views. That equates to about 1 in every 450,000 of the unique visitors that Ms. Huffington says AOL and The Huffington Post will have each month once they combine forces.

That is amazingly low for how big the site is. Quality > Quantity. There is some amazing and very sage advice in this post, so I leave you with this last bit:

Being a small fish in a very, very big pond isn’t always the way to build up a name for yourself, much less to make money from it.