Apple’s Strategy Tax

John Siracusa: Apple’s long-term success is tied to the success of its platforms. These platforms, in turn, rely on the efforts of third-party developers—that’s the very nature of a platform. Given this, if the health and success of the platform is to be maintained, anything that hurts third-party developers must be offset by some other…

John Siracusa:

Apple’s long-term success is tied to the success of its platforms. These platforms, in turn, rely on the efforts of third-party developers—that’s the very nature of a platform. Given this, if the health and success of the platform is to be maintained, anything that hurts third-party developers must be offset by some other advantage to customers.

Which is precisely why I think we have yet to see the whole picture surrounding the new in-app purchase rules and the new subscription model. (Perhaps we will find out more in less than an hour.)

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