The Decline and Fall of ‘Draw Something’

So Draw Something’s usage has fallen off a cliff and Zynga looks to have over paid for the company. But it should also be noted that Zynga took a gamble on this acquisition. Had Draw Something continued to grow then Draw Something would be worth considerably more — and Zynga would have bought it at…

So Draw Something’s usage has fallen off a cliff and Zynga looks to have over paid for the company. But it should also be noted that Zynga took a gamble on this acquisition.

Had Draw Something continued to grow then Draw Something would be worth considerably more — and Zynga would have bought it at a bargain. But Zynga knew this *could* happen, they likely just thought it wouldn’t happen this fast.

On a personal note: it’s hard to feel bad for the company that gave the world FarmVille.

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