How Yahoo! is Trying to Get on My Shit List

[Ryan Tate on Yahoo!’s expansion](http://www.wired.com/business/2013/05/marissa-mayer-makes-portals-fashionable/): > Buying Tumblr gives the company potentially valuable data on the interests of sophisticated young computer users; Summly lets it see what news you are interested in while mobile; Hulu would provide insight into what television shows you prefer. Meanwhile, each information source also doubles as an ad delivery channel. […]

Published May 28, 2013 by Ben Brooks

[Ryan Tate on Yahoo!’s expansion](http://www.wired.com/business/2013/05/marissa-mayer-makes-portals-fashionable/):

> Buying Tumblr gives the company potentially valuable data on the interests of sophisticated young computer users; Summly lets it see what news you are interested in while mobile; Hulu would provide insight into what television shows you prefer. Meanwhile, each information source also doubles as an ad delivery channel.

*Fuck*, he’s right.

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