‘An Interesting iOS App Store Upgrade Example’

[Gabe Weatherhead][1]: > So that seems normal, but it is a discounted price, as promised. FTP on the Go for iOS 7 is $10. This upgrade is $5. That seems pretty good, so I went with it. I use the app several times a week. If I get notified of a typo on this blog,…

[Gabe Weatherhead][1]:

> So that seems normal, but it is a discounted price, as promised. FTP on the Go for iOS 7 is $10. This upgrade is $5. That seems pretty good, so I went with it. I use the app several times a week. If I get notified of a typo on this blog, I usually fix it from my iPhone or iPad with their app. I’m happy to kick them a few extra bucks. But, what the hell is going on here?

Very interesting solution to a tough problem. Ultimately I think it will work for them because their target market is very nerdy people who will not be confused by multiple versions (or more accurately who will *un*-confuse themselves easily). For most apps this would be a disaster. (I would guess, can you imagine three versions of something mainstream, like Angry Birds?)

[1]: http://www.macdrifter.com/2013/10/an-interesting-ios-app-store-upgrade-example.html

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