Author: Ben Brooks

  • Amazon.com’s Kindle fails first college test

    Amy Martinez:

    At the University of Virginia, as many as 80 percent of MBA students who participated in Amazon’s pilot program said they would not recommend the Kindle DX as a classroom study aid (though more than 90 percent liked it for pleasure reading).

    Ouch, I certainly think I would be in the minority (I would probably like the Kindle as a text-book) but I am in the minority a lot when it comes to technology and early adoption.

  • The Unanswered Questions About Google TV

    Janko Roettgers:

    There are also some open questions how Google’s will incorporate advertising into its TV platform. Google CEO Eric Schmidt dodged a question about new advertising formats through Google TV, simply stating that ads on Google TV devices will either be delivered through websites or traditional TV programming. Of course, there’s also a third option, which would be to deliver ads through Android apps optimized for Google TV, which could potentially compete with broadcast ads running on the same screen. Chandra clarified later that there is no immediate plans to roll out such formats when the devices launch this fall.

    It will be very interesting to see how this Google TV adventure plays out, it is going to be a very tough market for Google to crack, very tough.

  • Encrypted Search Comes to Google

    Ed Oswald:

    Scared of snoops finding out what you’re searching for on Google? Have no fear: the company has introduced encrypted search which gives the user the option to use SSL (Secure Socket Layer) to prevent packet sniffing which in turn could reveal user’s searches on the site.

  • iPad Sales so Far

    Joe Wilcox:

    RBC Capital Markets analyst Mike Abramsky released a report indicating that Apple is now selling about 200,000 iPads a week, compared to 246,000 iPhone 3GSes and 110,000 Macs. Data is for United States. That puts iPad’s sales rate nearly double the Mac, and that’s with constrained tablet supplies. How much greater could they be if Apple met demand.

    I would be surprised if the iPad ever sold less than Macs, and I am surprised that it is fairing so well against the cheaper iPhone.

  • Regulators Are Watching Google Over Antitrust Concerns

    Brad Stone:

    Though he did not name the search engine, the implication was clear: the F.T.C. was worried that Google could show prejudice against competitors — exactly the complaint that has been levied by some comparison shopping sites, including Foundem.

    But increasingly, above and mixed throughout those search listings, Google presents links to its own services, like maps, YouTube videos, local business results and product search listings. Executives argue that providing these easily accessible results clearly benefits users. Rivals claim that this is self-serving, and that Google promotes its content even though there may be better material elsewhere.

    Google needs to make it’s algorithm neutral, which it used to be, or they are going to have problems. If not in the US then certainly in the EU.

  • Post-I/O Thoughts: Death of Windows Mobile

    John Gruber

    Microsoft can’t undercut Android on price, and it seems increasingly unlikely that they can beat Android in terms of features or experience. They didn’t warrant even a passing reference from Google at I/O. No chance, indeed.

  • Android 2.2 Goes Live On The Nexus One

    MG Siegler:

    Yes, apparently Google is starting to roll out the Android 2.2 Froyo update to Nexus One devices right now. I just tried the EVO 4G (the newest Android phone which Google gave out at Google I/O this week) but 2.2 isn’t available for that device yet. I guess being the “Google Phone” has its advantages. Nexus One owners, if you’re up, check for an update right now.

  • Use Dropbox to Support The Brooks Review

    [I am in no way paid by or affiliated with Dropbox] I am a huge fan of everything Dropbox does, and if you want to help support this site and get one of the best backup / file synchronization services out there, sign up for Dropbox with this link. It is free and helps both of us get more free space. Thanks!

  • AT&T Bumps ETF for iPhone to $325

    Adam Ostrow:

    AT&T is set to nearly double its early termination fees on smartphones from $175 to $325. The most notable smartphone in AT&T’s lineup is, of course, the iPhone, for which it remains the exclusive carrier in the U.S.

    Most compelling evidence of pending Verizon iPhones that I have seen to date.

  • Perspective: So You Need a New Computer?

    It used to be that people (family & friends mainly) would often ask me what kind of computer I would suggest that they buy, as soon as 2 years ago buying a computer was a mystery to most people. In the past year I think I have only been asked once and that scares me. The difference is not that people don’t know more about computers (most people know as little as they did when they bought their first computer) the difference is that the price of buying computers has become so low that people are willing to take the chance on a computer because the price is so low (not just talking about Net books here).

    This has me scared – too many people I care about are using crap computers because they didn’t want to listen to me recommending a computer that may be more expensive than what they saw at Costco. So I thought I would write a quick tip list of what to look for and buy when you are getting a new computer.

    The List

    1. Spend as much money as you can afford to spend, and plan on using the computer for 3 years, before you have to replace it. This goes for both Mac and Windows. It used to be common to spend $3,000 on a laptop (circa 2002), now people are buying net books for $399. What they are don’t realize is that price they are paying when they have to upgrade. If you buy a computer on Woot! say a 17” HP that always seem to pop up on the site for around $799, you are buying a computer that is probably already a year old (at least) and usually refurbished. This is a great way to go if you can’t afford anything else, but not if you plan on relying on the computer for work or school, or keeping it past a year or two. Buying the most computer for your buck is of critical importance from the get go, it will make the computer last you as long as possible.
    2. Buy for the screen and processor, forget about the RAM and HD space. I know this sounds silly, but get the fastest processor with the nicest screen you can afford. The RAM and HD can be upgraded later at a cheaper price by your kid, or someone you know that is “into computers” (many tutorials online). You will probably find that you won’t need to upgrade the HD (harder of the two to accomplish) and that for $200 you can max out the RAM and do it yourself in 10 minutes (most laptops, excluding many Macs).
    3. Mac or PC. That is a huge debate and depending on who you ask you are going to and entirely different answer. I will make it simple. There are only 3 reasons to buy a PC at this time. Reason 1: You are a serious video gamer. Reason 2: you or your company has software that has no Mac counterpart and you must run this software on this computer. Reason 3: you have all the latest and greatest Office programs already purchased for the PC (meaning you have Office 2007 for Windows). Unless you meet one or more of those criteria (and really #3 is a stretch) then there truly is no reason to buy anything other than a Mac. If you are buying this as someones first computer it is a no brainer. Macs may look more expense but I have 5 year old Macs that I still use daily – these computers last. In addition they come with all the software you really need out of the box, no worries of viruses. You can learn to use one in less than a day (tested this theory on my 70+ year old grandfather).
    4. Size is the next important factor, should you go laptop or desktop? This is personal choice, but for 90% of the people out there a Laptop will be your best choice with an iMac your second best. If you plan on leaving it on a desk 90% of the time get the biggest screen you can afford. Otherwise by the smallest computer that you think you will be able to use (no smaller that 13”).

    That is it, my simple buyers guide for May 21, 2010.

  • FTC Closes its Investigation of Google AdMob Deal

    FTC:

    The Federal Trade Commission has closed its investigation of Google’s proposed acquisition of mobile advertising network company AdMob after thoroughly reviewing the deal and concluding that it is unlikely to harm competition in the emerging market for mobile advertising networks.

  • Perspective: Privacy on the Web

    Take a look at most any tech blog over the past month, or the technology section of most major news outlets – one thing is clear privacy on the Internet is a huge problem right now. Facebook, MySpace, and Google have all ran into privacy concerns this month (multiple times for some) – but should this really surprise us? The short answer is no, we should not be surprised – the truth is much more complex than that.

    One thing that we have to remember is that there is no such thing as free. We all use Google Maps, Gmail, Google Search and so on everyday – for free. But it really is not free, Google did not become a billion dollar behemoth by working for free, nor should it. However, like with Facebook and MySpace, Google has decided that its best business model is not to charge users, rather to serve ads and to charge other companies (companies that eventually charge consumers).

    So what does this type of business model have to do with privacy? A lot actually, advertisers know that they are wasting money serving the same ad for the same product to everyone. To spend their money more effectively they need better data on their customers, the more information advertisers have the better job they can do to get you to spend money on their products – more importantly the more data you can give them, the more money they are willing to spend on that data.

    Facebook, MySpace and Google have a lot of data on you. A lot. That should scare everyone, because all that data they have on you (searches, links clicked, stuff shared with friends, ages, income, jobs, where you live) is priceless to advertisers. These companies are faced with making the tough call of how much data and what data they should not be handing over to advertisers.

    For the most part it is a fair trade-off Google Search is the best out there, and what do I really care if they share my search history with advertising companies (so long as they don’t link it to my name) who really cares. The line begins to be crossed when they start sharing data that allows you to be targeted individually and not as a subset. (whereby ‘subset’ I mean to be targeted as say a 27 year old male living in Seattle, instead of a 27 year old male living in Seattle named Ben Brooks). When companies start giving out this type of data is when their users start to get uncomfortable.

    So where then should we expect – demand – privacy on the internet? When you pay for it. Unless you are paying for the service you are using, it is a safe bet that in some way, shape or form your privacy has been compromised. Don’t take this to mean that your identity has been stolen, but rather that the information you are sharing is being shared with quite a lot of people.

    Let’s think about this another way. Right now Facebook has ben lambasted by most of the world for all the privacy issues that are popping up with the site. However, the site is free for all users and makes money off of advertising, the better job Facebook can do with the advertising the more money they make – make no mistake it is money that they want, not you to be happy (unless that leads to more money, which it usually does). Now users are leaving in droves because Facebook in their opinion has gone too far with compromising their privacy. So if Facebook were to offer a paid service, say $5 a month for a completely secure, and private account – no ads – would you be willing to pay?

    What is the price of your privacy?

    It is certainly worth the $5 a month to me, but is it to the rest of the world? I think not, and Facebook I would suspect already knows this.

    The scariest part about privacy issues on the Internet is that there is a growing indifference towards it with most users. People simply don’t care, whether they think it doesn’t matter, or they just don’t realize what it all means, people don’t care about their privacy as much as they should.

    Take this weekend to start caring about privacy, for the same reason that you don’t tell strangers your private info when asked on the city bus, you should stop telling the casual net user as well.

  • Annoyed by cellphones? Scientists explain why | Reuters

    Walker Simon:

    Whether it is the office, on a train or in a car, only half of the conversation is overheard which drains more attention and concentration than when overhearing two people talking, according to scientists at Cornell University.

    I don’t know about anybody else but I hate hearing half conversations, and whole conversations.

  • Sort of Private URL Shortener

    Seth Godin:

    So, for example, you could tweet, “Here’s the source for my world-class chili: http://trick.ly/2L5”. Anyone can go there, but only people who can figure out the clue can discover the site you were pointing to.

    Pretty neat.

  • Dan Lyons (aka Fake Steve Jobs) Is Switching to Android

    Dan Lyons has been around a while, and by all accounts is a well respected journalist. He made his fame with Mac users when he started the Fake Steve Jobs blog. I read this article hoping to get a well balanced viewpoint from a respected writer. Instead I had to listen to a toddler crying because he wanted ice cream no broccoli.

    A couple of examples:

    It also will support Flash, something Apple refuses to do, mostly out of spite.

    That is just dead wrong, Steve Jobs posted an open letter explaining in detail why they won’t allow it. Flash on the iPhone has nothing to do with spite and unless you are a flash developer is the single dumbest reason to switch phones.

    Froyo also will let you buy songs over the air and download them directly to your phone. It will also stream songs from your music library to your phone. I don’t really use my phone as a music player that much, but still, it’s impressive that Google has this feature and Apple still doesn’t.

    Again he is switching because of a feature he will never use.

    I’m assuming that Apple could have done this already, but chose not to. Who knows why? Maybe they want to keep people locked into their old way of doing things. Or maybe because they were a market leader with no real competition and just got lazy.

    Where is the basis for this comment? This is pathetic.

    We’ve seen this movie before. In the 1980s, Apple jumped out to an early lead in personal computers, but then got selfish. Steve Jobs, a notorious control freak, just could not play well with others.

    Along came Microsoft, with Windows, which was a knockoff of Apple’s operating system. Microsoft partnered with everyone and today has 90 percent market share, while Apple’s share lingers in the single digits.

    Now I get it, you want to use Windows from day one, only to realize later that you hitched your wagon to a shitty platform? (no offense to Google here and the Android team, who probably use Macs, I am just saying that comparing Android to Windows is a shit-tastic reason to switch)

    He’s created his own advertising platform, and stacked the deck in his favor by refusing to share user data with other platforms. On that one he’ll take a 40 percent slice, thank you very much.

    So has Google.

    As sick as I am of my iPhone’s dropped calls, I’m even more sick of Apple treating us all like a bunch of idiots, stonewalling and bullying and feeding us ridiculous explanations for the shortcomings of its products—expecting us to believe, basically, that its flaws are not flaws, but strengths.

    This paragraph made me hopeful that just maybe he was going to point to the real issue of dropped calls which piss me off too, but no just more whining.

    I have lost all respect for Dan Lyons, this is another cheap move to maintain his relevance. He keeps writing the Fake Steve Jobs blog even though everyone knows who he is, just like Griffey keeps playing baseball this season with the Mariners while only batting .191 – I say to you both Lyons & Griffey: Time to retire.

  • VP8/WebM May Not Be So Free

    John Paczkowski:

    Google certainly has the market muscle to guarantee broad acceptance of WebM and the VP8 codec–if it’s a royalty-free standard. But what if it’s not truly royalty free? Who’ll foot the bill? And is the company willing to indemnify its partners from patent litigation to push WebM?

  • Facebook, MySpace Confront Privacy Loophole

    The WSJ:

    Advertising companies are receiving information that could be used to look up individual profiles, which, depending on the site and the information a user has made public, include such things as a person’s real name, age, hometown and occupation.

    Not a good month for Zuckerberg.

    [Updated: 5/21/10 at 6:52 AM]

    Marshall Kirkpatrick for ReadWriteWeb.com:

    Facebook used to, in some cases, send referring URLs with logged-in user IDs inside the URL when a user clicked on an ad. The Journal alerted them to that situation and they now obfuscate those URLs. That’s good. Potential privacy situation dealt with. Unfortunately, this is something that is hard to explain to non-technical readers and in its attempt to do so, I believe the Journal’s coverage left more technical readers confused and concerned that all referring URLs were being criticized unfairly.

  • The Honeymoon is Over (or: Why I went back to the iPhone from the HTC Desire) |

    Shane Lord:

    Android just isn’t there yet. Sorry fans of the OS, but it’s like the best intentions of the open source community have produced an OS that has not learnt any lessons from the failings of the dated Windows Mobile OS, and along with the snazzy HTC Sense UI have actually made a number of brand new mistakes on the way.

    and:

    There are multiple version of the Android OS, running on various different hardware platforms with infinite variety. Some may claim this is of benefit. I claim differently. Ask older Android handset owners if they enjoy being stuck on Android 1.5 as their handset manufacturer releases new phones with 2.1 with no intention of upgrading their 6 month old handsets that are now out of date.

  • Everything You Need to Know About Android 2.2 (Froyo)

    James Kendrick:

    Version 2.2 bakes tethering right into the OS. An Android 2.2 phone can supply the data connectivity for any device over Wi-Fi with just a few simple steps. Laptops can also be tethered via a USB cable. It is important to note that even though this is now integrated into Android, the carriers will have final say on whether a given phone will have this activated, and how much it will cost to use.

  • Dear Google: Even If There Is No Harm, You Fouled Up on Privacy

    Mathew Ingram:

    That said, however, the company maintains that the issue was a simple oversight, and nothing worth getting concerned about. And this isn’t the first time Google has played down complaints about its behavior on privacy. After Buzz was launched and a number of users criticized the company for connecting them with all their email contacts whether they wanted to be connected or not — subsequently publicizing those connections without making it clear they would be public — Google CEO Eric Schmidt told attendees of one conference that the issue was blown out of proportion, that there was no harm caused and that the situation was primarily a result of users misunderstanding the service.

    Privacy is an issue that will not go away, better square away your companies privacy policy.