Year: 2018

Adam Popescu:

“Never be the first person in the group to whip out his phone,” Mr. Alford said. “Don’t be Patient Zero.”

Good rule to live by.

Love this quote from Om Malik:

As a passenger, sitting in back of an Uber X is like playing Russian Roulette with someone else pulling the trigger.

Nick Bilton:

There’s another theory floating around as to why Facebook cares so much about the way it’s impacting the world, and it’s one that I happen to agree with. When Zuckerberg looks into his big-data crystal ball, he can see a troublesome trend occurring. A few years ago, for example, there wasn’t a single person I knew who didn’t have Facebook on their smartphone. These days, it’s the opposite.

This is why talking about this, and taking stands is so important. Because as futile and slow as it seems it may be, in the end self-preservation often shows through for these companies and they realize they need to change.

Mark Sullivan:

On Wednesday Salesforce CEO Marc Benioff said Facebook should be regulated like a tobacco product. “I think that you do it exactly the same way that you regulated the cigarette industry,” Benioff said on CNBC’s Squawk Alley. “Here’s a product: Cigarettes. They’re addictive, they’re not good for you,” Benioff said. For someone of Benioff’s stature and reputation, this is a bombshell.

It’s not apps, it’s “engagement” driven businesses. Regulating Facebook though? That’s common sense at this point.

Emma Martinho-Truswell:

When the work of public servants can be done in less time, a government might reduce its staff numbers, and return money saved to taxpayers — and I am sure that some governments will pursue that option. But it’s not necessarily the one I would recommend. Governments could instead choose to invest in the quality of its services. They can re-employ workers’ time towards more rewarding work that requires the lateral thinking, empathy, and creativity — all things at which humans continue to outperform even the most sophisticated AI program.

Really nice update to the Rucker backpack. However, that’s not why I am posting about it — shit I didn’t even use my affiliate link on that. As part of the redesign, GORUCK filmed a 2 minute video, which can be found on the linked page, and it explains the Rucker redesign. But it actually doesn’t. It left me wondering why I should care beyond it being new. That video was of GORUCK’s President Blayne Smith giving a focused look at the bag.

Smith is excellent at direct, on script, style communication. It shows why he is president, but also, he didn’t do a good job selling the bag. This lead to a 20+ minute video (Warning that link is to a Reddit link to the damned Facebook video, which somehow I was able to watch through Pocket for reasons I don’t understand.) from Jason McCarthy, the founder of GORUCK, to explain the same bag.

At the end of the 20 minute video — and yeah I watched the entire thing — I wanted a new Rucker. Because even though Jason (I don’t know him, but he seems to go by that in the community and not Mr. McCarthy) rambles quite a bit and lacks focus, he holds a much better clarity about the product itself. That is: he sold the product, and never once made me feel like “when’s this video going to end”.

So I’m linking to these two videos as a tool for you. When you are trying to sell your product or yourself: which video are you?

Steve Jobs was a salesman, but in a different way than Jason above. Cook is not, he’s direct and sincere, but he isn’t going to get you excited, which is exactly why he hands off the presentations to people he hopes can get buyers excited.

Zeynep Tufekci:

It’s important to realize that, in using these dark posts, the Trump campaign wasn’t deviantly weaponizing an innocent tool. It was simply using Facebook exactly as it was designed to be used. The campaign did it cheaply, with Facebook staffers assisting right there in the office, as the tech company does for most large advertisers and political campaigns. Who cares where the speech comes from or what it does, as long as people see the ads? The rest is not Facebook’s department.

Almost like these tools are the assault weapons used by politicians and advertisers.

A few people have asked me this question since I recommend both. I did some testing over at EDW.

Ben Yagoda, writing about why reviewers are often so off base:

Here’s the heart of the problem: The set of critics’ and audiences’ interests do not perfectly overlap but rather form a Venn diagram. In the audience circle, the pressing question is, “Should I spend some number of the dollars I have to my name and the hours I have left on Earth on this thing?” Critics get in for free and by definition have to read or watch or listen to whatever’s next up. So their circle is filled with relativistic questions about craft and originality and wallet quality and the often unhelpfully general “Is it good?” (Some of them even have an idea of what they mean by “good”; the rest are winging it.)

I loved this article because in my head it’s the crux of the problem with most review sites. I try very hard to answer the questions I would want to know about something before I bought it, which is why eschew bullshit like scoring. The above also perfectly encapsulates why sites like The Verge, or Carryology fail so miserably at writing helpful reviews. I’ve sent more backpacks back to companies than I care to think about because they are bad, and rather than contort myself to talk about the x thing that bag gets right, I move on. I am, however, by no means perfect.

Great recommendation from @hisaac on this DM only Twitter app. I started using it this morning and it’s just what I needed: access to the only useable part of Twitter.

Maya Kosoff:

Regardless of whether its justification is sound, the fact remains that Twitter is beholden to Trump, and it will continue to make up rules that accommodate his erratic behavior.

That’s the kind of shit that would keep me up at night.